Word-Press is a blogging platform. It is so popular that it supports almost over 120 million blogs existing at present. It has become a web entity in itself. The quality of the blogs and various features that it allows has made Word-Press a top ranking platform and links generated from the Word-Press has value in ranking your web-page or website.

However, amidst this mind boggling number of blogs, how come search engines are going to make your post stand apart and attract web traffic? Answer to this question lies with Word-Press website designer. These designers can utilize certain plug-ins that help in search engine optimization and increasing website ranking.

Plug-ins are a small set of programs that work in coordination with the main program or host application. Plug-ins caters for very specifically intentioned features. They are also known as add-ons. Basically plug-ins allows other users to enhance the application and improve upon its interactive user friendliness. Here are some of the essential and latest Word-Press plug-ins.

1. All in one plug-ins: This is the most essential plug-in. This allows choosing keywords and a title for your post. It also tracks duplicate posts. It allows customization of post tags. Its user friendliness has made it the most popular and essential plug-in of all times.

2. SEO Ultimate: This plug-in allows you to automatic internal and external linking. It allows setting anchor text and title re-writer feature. It allows meta-tags and checks for duplicity.

3. Picasa album uploader: This allows directly loading Picasa files from your desktop to Word-Press. This plug-in provides for a button to be installed into Google Picasa toolbar. Downloading the button and customizing the toolbar makes Word-Press photo loading and navigation very easy.

4. Syn Highlight: This plug-in is for syntax highlighting in WordPress blog posts and comments. This can be done easily in graphical user interface without any need of coding. Highlighting options are provided easily and can be customized.

5. Store locator 1.2.38: This allows Google maps to search for stores and locations. This plug-in is easily manageable and effective. Though its utility is limited; some specific store allocator applications can prove to be very handy for the purpose.

6. GD Star Rating 1.8.0 MMX: This plug-in is for post, page and comment rating. It supports different image sets, rating moderation, multi ratings, vote rules, templates, trend calculations and rendering. This plug-in can be integrated with comments for making a review website.

7. Sidebar email form: This plug-in allows for sending emails from any page without navigating to the actual contact page. It is Ajax based and needs captcha verification.

8. WordPress mobile edition: This plug-in provides for interface between mobiles, smart phones and PDAs. It caters for advance mobile browsers with regular enhancements. With improved mobility and increasing intensive penetration of wireless devices, this plug-in is proving to be very important feature of Word-Press.

9. Share This: Visitors can share their content with bookmarking sites. They can even email the post to their friends.

10. Link Harvest: This plug-in will scan through all your posts and compile a list of all links provided on the posts. Further, it will create a roll and monitor linking activity from these links. This plug-in is not very user friendly.

This list is not exhaustive. These are only the latest and the most essential plug-ins. More and more programmers and Word-Press users are coming up with advanced plug-ins to enhance Word-Press usability quotient. This is one of the main reasons for its popularity. Word-Press website designers have a goldmine of plug-ins that can help them optimize their website or webpage ranking.

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